Ethiopia Gera Genji Challa washed process
Jasmine, White Honey, Mango, Peach, Citrus.
REGION: Gera, Jimma
FARM: Nano Challa Co-op
FARMER/GROWER: small holders
VARIETIES: Heirloom cultivars
ALTITUDE: 1900-2100 m.a.s.l.
The brewed coffee has flavors of white honey, and stone fruit accent notes, with a floral aromatic impression in the nose. The sweetness opens up to fruited flavors, and acidity that is permeated by citrusy orange notes. There is lingering fruited sweetness in the aftertaste. Cools to a mix of flavor notes like apricot and peach, orange juice, golden raisin, and with floral/herbal accents like lemon grass.
The name "Nano Challa" refers to a local mythic tale about a challenge to become King of Jimma, and the coop adopted it to signify their desire to be a strong cooperative. Indeed, many coops in the West of Ethiopia have struggled to find good buyers who will pay enough for the coffee, to manage their own debts, and from internal struggles and graft. Nano Challa was formed as part of an initiative to aid farmers in a more comprehensive way, starting cooperatives that could be governed by the farmers, rather than selling their coffee to privately run mills, and 'middle men'. The program was administered by a non-government organization that not only coordinates agronomists and managers for each of the coops they work with, but also has a business adviser assigned that helps the cooperative manage their debt, re-invest in quality improvements at the mill, and verifies distribution of income to all members. They've since graduated from this program, and are now part of an independent, local Union called Kata Muduga, who assist the cooperatives with functions like marketing, exporting, and general representation on an international scale. Nano Challa is a smaller cooperative coffee mill near Gera town in the Jimma region, Western Ethiopia. (The area also has some of the finest honey available in Ethiopia). This is from a collection site 2km from the original Nano Challa station called "Genji Challa". Being so close, they extend their farmer reach some, but also buy from many of the same coop members (deliveries can be made to either). The farms are at altitudes between 1900 to 2100 meters, planted in old regional varieties of coffee.